Why 10XGen Is Different

Most AI starts with generation. 10XGen starts with intelligence.

Anyone can ask AI to make more content. The harder question is whether it actually knows what is true about you, who you're trying to reach, and what you can credibly say that will matter to them. 10XGen builds that intelligence first.

Your Brain

10XGen AI Brain™

What you know, believe, have experienced and can prove — plus how you naturally communicate it.

Your People

10XGen Audience Intelligence™

Who matters most, what they care about, what stands in their way, what earns their trust and what is most likely to move them.

The Match

10XGen Campaign Engine™

The intersection between what is uniquely true about you and what your audience genuinely needs to hear.

That intelligence becomes the campaign.
The campaign becomes the 90-day content system.
The clone helps it travel farther.

10XGen Audience Intelligence™

Great influence isn't about reaching everyone. We help identify the people who matter most, what they want, what motivates them, what stands in their way, what earns their trust and what is most likely to move them. Then we connect what is uniquely true about you with what matters most to them.

Built In The Room · Included In The Two Days

Your AI clone is trained on the intelligence you just built.

Which is what makes it worth having. It knows what is true about you, who you're talking to, and the campaign you're running, because you spent day one building all three. Once the intelligence is right, we give it the ability to scale. So it sounds like you and says things you'd actually stand behind — and you can publish every week without booking a shoot, writing a script, or finding an hour you don't have.

The clone doesn't decide what you believe. It multiplies what you've already decided is true.

Filmed On our set Trained On your intelligence Rendered Before you leave Owned Entirely by you

LAYER 01

The Brain

Your private intelligence system — built from your real voice, stories, expertise, judgment, frameworks, positioning, proof and approved source material. It gives AI something true to work from instead of asking it to invent a version of you.

Built from you. Owned by you.

LAYER 02

The Voice

A verified voice model trained on clean studio recordings captured on Day One — your cadence, emphasis, tone and warmth. It gives your approved intelligence an actual voice for video, audio and voiceover.

Captured on Day One

LAYER 03

The Face

A consented digital twin filmed on our set with wardrobe, lighting and direction handled — so it looks like your brand, not a generic stock avatar.

Filmed on our set

LAYER 04

The Engine

The operating system that turns your approved Brain, audience and campaign strategy into consistent content. It helps determine what to say, who it is for, what format it belongs in, what should stay human, what your clone may deliver, and what happens next.

Your operating system

The Handoff

One idea in. A week of on-message content out. Without you filming a thing.

Bring a thought on a Tuesday morning. The Brain drafts it in your language, against your approved intelligence. You read it and approve it. The voice speaks it, the face delivers it, and you have a video, three shorts, a post, and an email — all saying the one thing you decided in the room. Every AI-generated output stays grounded in approved intelligence and passes a named human quality gate before it becomes publish-ready.

You own what we build with you. Your strategy, source material, AI Brain intelligence, approved Playbook, studio footage, voice/likeness assets, campaign plan and generated files remain yours. Every third-party production account we intentionally create for your clone is set up for your control and handoff.

Clone Charter — human-vs-clone guidelines and approval rules

Your verified voice model

Your on-camera avatar, filmed on our set

Your AI Brain, built from your approved intelligence

Your first finished clone video

A 90-day content calendar built from your campaign

A repeatable content production workflow

Relevant handoff files and production assets

The Two Days

Intelligence in the morning. Cameras rolling by the afternoon.

Before You Arrive

Discover

We do the homework first — a full evaluation of your website, brand, messaging, social, marketing, content, donor & customer journey, campaigns, and digital footprint. Your findings go to you and your team directly, so you arrive already knowing where you stand.

Day One

Build the intelligence

Know yourself. Know your people. Find the connection.

9:00Start From FactsYour audit, growth opportunities and current strategic objective give us the starting point.

9:45Build Your AI BrainWe capture the intelligence behind your influence — Voice of Influence™, expertise, stories, judgment, proof, frameworks and positioning.

11:30Deepen The BrainGuided AI-assisted interview and source capture to surface what makes your perspective distinct and credible.

12:30Audience Intelligence™Identify the people who matter most, what they want, what motivates them, what stops them, what earns their trust and what is most likely to move them.

2:00Find The MatchConnect what is uniquely true about you with what your priority audience genuinely needs to hear.

3:00Build The MessageWhy you. Why this. Why now. What next. Turn the strongest intersections into messaging your organization can actually repeat.

3:45Studio CaptureCLONEAvatar filming and clean voice recording. Wardrobe, lighting and direction handled.

5:00Overnight Intelligence BuildCLONEYour voice and digital twin begin processing while the 10XGen team synthesizes your Day One intelligence into your AI Brain, Priority Audience Intelligence, messaging intersections and candidate campaign territories.

Outcomes: 10XGen AI Brain™ · Voice of Influence™ · Priority Audience Intelligence™ · Strongest messaging intersections · Voice & digital twin captured

Overnight

We build the system

While your voice and digital twin are processing, the 10XGen team synthesizes the intelligence captured during Day One into your AI Brain, Priority Audience Intelligence, strongest messaging intersections and candidate campaign territories. You return on Day Two with something concrete to react to, refine and approve.

Day Two

Turn intelligence into movement

Choose the idea. Build the campaign. Create the system.

9:00The 10X RevealReview what 10XGen learned: your AI Brain, priority audience intelligence, strongest message intersections and campaign opportunities. Correct it. Refine it. Approve what is true.

10:00Choose The Big IdeaSelect the campaign territory with the strongest fit between your truth, your audience and your current objective.

11:00Build The CampaignEstablish the objective, desired audience shift, message, proof, stories and call to action.

1:00Build The Content EngineTurn the campaign into the right mix of video, shorts, social, email, web, ads and other relevant formats. Determine what should be human-led and what your clone can appropriately multiply.

2:00Reach + ActivateDetermine how the right people will actually encounter the campaign — owned audiences, organic channels, retargeting and paid opportunities where appropriate.

2:30Script. Render. Approve.CLONEUse your new intelligence system to create the first approved content and render your first clone asset.

3:15Build The 90-Day PlanMap the campaign through Launch, Sustain and Convert. Assign owners, actions and timing.

3:45Impact Scorecard + HandoffDetermine what matters, how you'll know what is working and what happens Monday morning.

Outcomes: Campaign Big Idea · Content Blueprint · Audience Activation Strategy · 90-Day Launch / Sustain / Convert Plan · Impact Scorecard · Your working AI system

Day one runs 9:00–5:00, day two wraps by 4:00 — at the 10XGen studio in Palm Beach Gardens. Everything you need to start publishing is built inside those two days.

You Walk Out With

You don't leave with notes. You leave with a working system.

Three systems, all built inside the two days: the intelligence behind your influence, the campaign that carries it, and the AI that multiplies it.

Your Intelligence System

Website, brand & marketing audit + Growth Opportunity Report
10XGen AI Brain™
Voice of Influence™
Stories, expertise, judgment and proof captured
Priority Audience Map
10XGen Audience Intelligence™
Messaging Framework
The strongest intersections between your truth and audience need
AI / clone boundaries and approval rules

Your Campaign System

Campaign Big Idea
Campaign messaging + proof architecture
Content Blueprint
Audience Activation Strategy
90-Day Launch / Sustain / Convert Plan
Impact Scorecard
Monday-morning Growth Plan

INCLUDED

Your Multiplication System

Your AI clone — filmed, trained, rendered and handed over before you go home.

Verified voice model
Consented digital twin
First approved clone video
Human-vs-clone guidelines
Repeatable content production workflow
Relevant handoff files and production assets

The 10XGen Playbook™ — the human-readable record of the intelligence and decisions built during the Intensive: your Voice of Influence™, priority audience, messaging, campaign, content plan, activation strategy and 90-day growth plan. It gives your team one shared source of strategic direction and gives your AI system approved intelligence to work from.

Who's In The Room

Strategy, story, production, and audience — at the same table.

Most rooms give you one of these. A message that lands, content that scales, and the data to reach the right people takes all three.

Lauren Shippy

Brand Strategy + Content Development

Founder of StoryWork and creator of Identity-Based Strategy — an approach that starts by truly seeing, knowing, and hearing your people before a word of marketing is written. A writer, speaker, and author, Lauren has spent her career helping companies, founders, and nonprofits turn who they are into stories that move people to act. At 10XGen she leads brand strategy and content development.

LinkedIn ↗ · storywork.co ↗

Tim Popadic

Studio Director + Campaign Development

A CEO, producer, and community builder, Tim has spent 20+ years creating brands, events, and movements that bring people together — most notably founding Date Night, which grew into a multi-city marriage-and-family movement. A film and event producer and co-founder of the Flourishing Cooperative, at 10XGen he directs the studio and campaign development — and runs the production set where every participant's AI clone gets filmed.

LinkedIn ↗ · Flourishing Cooperative ↗

Jinu Thomas

Audience Intelligence + AI Campaign Execution

CEO and growth strategist at Blink Agency, with 25+ years leading marketing and strategy for Fortune 500 brands including Novartis, Johnson & Johnson, IBM, and Bayer. He founded and scaled Rethink Creative to 70+ clients and is Wharton-trained with an Executive MBA. At 10XGen, Jinu turns privacy-safe audience intelligence — 250M+ U.S. adults and 15,000+ attributes — into campaigns that reach the exact people most likely to act.

LinkedIn ↗ · Blink Agency ↗

The Investment

You leave with an intelligence system — not a notebook.

Your AI Brain, your audience intelligence, the message that connects them, one focused campaign, a 90-day content and activation plan, and a working AI clone to multiply it. This is an organizational transformation intensive — not a workshop.

For context: a fractional CMO averages around $12,000 a month. A brand and campaign strategy engagement runs $15,000–$50,000 and takes months. A clone build alone is usually a separate five-figure project. At $8,000 per seat the strategy, the clone, and the plan are all included.

$8,000 / seat

Per seat · Two transformational days · 8 seats per cohort

Your AI clone is included in the two days.

Pre-work audit of your website, brand & marketing
Two facilitated days in the 10XGen studio
AI Brain, Audience Intelligence™ & messaging development
Campaign Big Idea & content blueprint
The complete 10XGen Playbook™ — your strategy of record
Studio filming + voice capture for your clone
Your AI Brain, voice model & digital twin — built in the room
Your first finished clone video
A 90-day campaign plan & content calendar
Your publishing routine, scorecard & every account handed over
Meals both days
Post-intensive strategy review call

◆ Bringing several leaders? Groups of three or more can contact us about multi-seat rates

◆ Your clone runs on a small monthly software subscription billed to your own account — which is what keeps ownership entirely with you

Choose your dates →

Don't just market your message. Build a movement around it.

One step. Tell us who's coming, then pay to hold the seat — September 29–30, 2026 or October 27–28, 2026. Your pre-work checklist arrives by email as soon as payment clears.

◉ Held at the 10XGen studio · Palm Beach Gardens, FL

◆ Your AI clone is built in the room and goes home with you.

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What could happen if 10X more of the right people knew your story?

Anyone can generate content. Almost no one can command attention.

Ten stages from where you are to 10X.

Most AI starts with generation. 10XGen starts with intelligence.

Your Brain

Your People

The Match

Your AI clone is trained on the intelligence you just built.

The Brain

The Voice

The Face

The Engine

One idea in. A week of on-message content out. Without you filming a thing.

Intelligence in the morning. Cameras rolling by the afternoon.

Discover

Build the intelligence

We build the system

Turn intelligence into movement

You don't leave with notes. You leave with a working system.

Your Intelligence System

Your Campaign System

Your Multiplication System

This isn't a conference. It's a working studio.

Days

Seats

2026

Reveal

Two days inside our Palm Beach Gardens studio.

Strategy, story, production, and audience — at the same table.

Lauren Shippy

Tim Popadic

Jinu Thomas

You leave with an intelligence system — not a notebook.

Two cohorts. Eight seats each.

The intensive gives you everything you need to run. This is how you go bigger.

Campaign Activation & Audience Data

Don't just market your message. Build a movement around it.

Register & pay — $8,000 per seat

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Get the full details.

Here it is 📄

Two days that decide the next ninety.